Head of Growth

Head of Growth | Europe | US | Remote | Hybrid | FinTech & Crypto-Fiat Banking

RecruitBlock is collaborating exclusively with a fast-growing crypto-fiat banking platform, enabling businesses to streamline their financial operations across various global regions. This is a dynamic Head of Growth leadership role designed for a remote-first leader with a deep understanding of B2B marketing and growth strategy within the FinTech or crypto sector. The Head of Growth will report to CEO and will be a data-driven and creative.

About the Company

Our client is a rapidly expanding crypto-fiat banking platform offering multi-currency accounts, corporate cards, payments, and API banking solutions to high-volume B2B clients, including e-commerce businesses and crypto traders. With a monthly transaction volume surpassing $150 million, and ambitious plans to scale beyond $1 billion per month, the company is pioneering financial innovation and delivering seamless, secure financial services to businesses across the globe

What You’ll Do as Head of Growth

·        Develop and implement a scalable strategy to drive qualified leads and signups.

·        Manage key metrics (CAC, LTV, funnel conversion, etc.) and lead growth experiments.

·        Scale paid acquisition, SEO, and retargeting efforts.

·        Track and analyse key KPIs using analytics platforms.

·        Work with cross-functional teams to enhance onboarding UX and monetisation.

·        Implement viral growth tactics like referral programs and community activation.

·        Increase visibility through fintech partnerships and ecosystems.

·        Support partner onboarding with resources and growth incentives.

This Role Would Be Great for You If

·        Previous role as Head of Growth / VP Growth / Performance Lead / Growth PMM

·        You have extensive experience in B2B FinTech banking, payments, or B2B crypto marketing, growth hacking, and strategy, Head of Growth.

·        Europe/USA based with remote/hybrid experience.

·        You are a proactive leader who thrives on building growth systems from the ground up and solving complex challenges with creative strategies.

·        You have experience excelling in remote-first environments and appreciate the flexibility and efficiency they offer.

·        You have a hands-on approach, combining strategic thinking with the ability to execute growth marketing initiatives effectively.

·        You’re an expert in performance marketing, growth hacking, and data-driven decision-making, and ready to leverage these skills to propel growth.

·        1,000+ qualified leads per month, CAC < $500, and scalable growth funnel.

What You Need

·        Proven experience in B2B marketing, growth strategy, and customer acquisition within Digital Payments, Crypto-as-a-service (CaaS), Banking-as-a-Service (BaaS), or SaaS industries.

·        5 – 10+ years in fintech, B2B SaaS, embedded finance, payments or crypto

·        Proficiency in performance marketing tools such as Google Ads, LinkedIn Ads, SEO, GA4, Mixpanel and cold outreach.

·        A strong track record of developing and implementing growth funnels while measuring success via key growth metrics.

·        Proven track record in scaling from 100 to 1,000+ clients

·        Exceptional communication and leadership skills to effectively lead a remote team

·        A hands-on approach to growth combined with a strategic mindset.

·        Based in Europe or US

Success Metrics

·       1,000+ qualified leads per month in target industries

·       Customer Acquisition Cost (CAC) under $500 with continuous improvement

·       Activation rate greater than 50% in key business sectors

·        Scalable and predictable growth funnel with measurable ROI

·        Strong data visibility and consistent testing cadence across all channels

What’s on Offer

·        A remote-first role with the flexibility to work from Europe or US.

·        An opportunity to lead growth efforts within a rapidly growing crypto-fiat platform.

·        Join a dynamic, fast-paced, and forward-thinking team.

·        Competitive base compensation with performance-based bonus incentives and equity package.

Interview Process

Our interview process is straightforward and efficient:

·        Introductory Call – Meet with our Web3 Talent Acquisition Specialist (30 mins)

·        Founder Interview – In-depth discussion on growth strategy with a Founder team member (60 mins)

·        C-Suite Interview – Conversation with C-team members (60 mins)

·        Final HR Interview – Wrap-up discussion with People & Culture (30 mins)

Ready to Apply?

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Also Known As:

Remote Head of Growth, Growth Lead, Director of Growth, Head of Demand Generation, Marketing Growth Lead, Senior Growth Strategist, B2B FinTech Marketing Director, Digital Marketing Director, Chief Growth Officer, Performance Marketing Head, Demand Generation Lead, Crypto-Fiat Growth Strategist, Remote Head of Marketing, Head of Customer Acquisition, Marketing Funnel Director, Marketing Leadership in Crypto, Remote FinTech Marketing Lead, Global Growth Director, Remote Growth Executive, B2B Growth Specialist, SaaS & FinTech Growth Strategist, Crypto Growth Partner, Marketing and Growth Leadership Remote, FinTech Marketing Director, Remote Marketing Strategy Leader, Global B2B Head of Marketing, Marketing Acquisition Strategist, Remote Demand Generation Executive, Senior Performance Marketer FinTech, Growth & Revenue Optimisation Lead.