CMO
- London
- Crypto C-Level
- Crypto Recruitment
- Marketing
- Web3
We are partnering with an incubator project which is hiring a CMO to manage an ambitious early stage ‘Play-to-Earn’ gaming start up.
As CMO you will be responsible for the strategy through to execution of marketing and communication plans with a focus on community presence and growth, third party vendor relationships and the investment community.
✔ Crypto ✔ Play-to-Earn ✔ GameFi
Role
✔ Drive the operational, marketing and communications needs of the business, including go-to market strategy across a variety of channels connecting to the key stakeholder groups
✔ Be the go-to person for all communications and promotions.
✔ Working collaboratively and managing external relationships with media, agencies, journalists, partner marketing and communications teams, as well as community gaming managers.
✔ Ensure the teams participation and involvement in events and speaking opportunities across the globe.
✔ Supporting these events to increase overall awareness of the organisation.
✔ Establish the relevant channels to ensure that the company is producing consistent, engaging, and effective communications to the various audiences.
✔ Support the targeting of wholesale and institutional investors through marketing and contact strategy.
✔ Build overall awareness within the investment and gaming communities.
✔ Bring data and insight to drive return on investment across any marketing spend to maximise ROI
✔ Ensure the highest standard of communications are released to the various stakeholder groups (internal & external)
Skills
✔ Proven experience in leading full inception to launch crypto project.
✔ Previous senior level position in a high growth crypto based start-up leading a product through successful go-to-market.
✔ Demonstrable experience within a blockchain tech company.
✔ Senior level operations and marketing exposure, with the ability to be hands-on through to strategic.
✔ Global marketplace experience
✔ E-sports / GameFi exposure beneficial
✔ Experience as a contributor across relevant channels in the blockchain community (i.e., Discord, Medium, Reddit, Slack, Telegram)
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