MarComs Manager

  • Barcelona
  • FinTech
  • Marketing
  • Regulated

Role

✔ Commissioning or conducting market marketing research.

✔ Overseeing market data analysis and evaluation of relevant Marcom activities.

✔ Collaborating with cross-functional teams – creative, IT, production, product marketing and legal – to produce effective promotional materials.

✔ Coordinating with and managing offline/online agency partners.

✔ Creating marketing presentations for internal/external use.

✔ Obtaining necessary consent and providing final approval on all marketing collateral, products and promotions.

✔ Organising and managing the operational side of offline activities for the brand.

✔ Manage and support social activities in relevant social networks.

✔ Produce website marketing copy.

✔ Support and develop all email automation content to execution.

✔ Promote products and services during events.

✔ Craft and send regular newsletters with company updates.

✔ Monitor corporate website and social media pages and address clients’ queries.

Skills

✔ Proven experience as a Marketing Communications Specialist or similar role within Financial Services or FinTech sectors.

✔ Familiarity and experience with B2C advertising campaigns for FinTech / Financial Services sector.

✔ Demonstrable experience in successful email marketing management within FinTech / Financial Services sector.

✔ Hands-on experience with web content management tools, such WordPress/other CMS.

✔ Knowledge of SEO and Google Analytics a strong advantage.

✔ Experience with successful marketing campaigns on social media.

✔ Familiar with social networks, managing and supporting communities within FinTech / Financial Services sector.

✔ Strong analytical skills and ability to analyse data and marketing trends.

✔ Excellent verbal and written communication and presentation skills.

✔ Flexible in changing, fast paced online technology environment.

✔ Passionate about technology and innovation.

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